Sunday, May 29, 2011

Who's the centre of the universe?

This morning I was walking the dog on the beach before sunrise. On the eastern horizon I noticed a tiny ball appearing so I stopped to wait for the global show. As the minutes slid  by and the few clouds lit up around the edges, I reflected on the language we use to describe the sunrise. To start with: ‘sunrise’. The sun isn’t ‘rising’ – we and the globe we are on are turning towards its light. In the evening the sun ‘drops’ behind the hills. Yet we are merely turning away from the sun on that same easterly orbit that makes the sun appear to rise.

It’s almost as if we still believe in the flat earth theory!

I have once or twice managed to get a sense of turning away from the sun when watching the sun ‘set’ – feeling myself, feet riveted by gravity to the earth, moving away into darkness. However, trying to envisage our physical relationship with heavenly bodies, the sun and the world itself is very hard to do. It is so much easier to see ourselves as our own centre of the universe and act as if that is true.

When that flat earth perception is set as ‘truth’ the intention to act as a global force is harder to maintain. Our actions become simply a need to make ourselves feel good ... now. We won’t do ‘this’ because we will have to stretch outside our comfort zone; we won’t bother to recycle because we haven’t time; we’ll buy at the supermarket because we can’t be bothered to learn a different way, and so it goes on.

It is only when something forces us to look at our interconnectedness  and the impact we have on others that we might take a step out of the centre of our universe. I was lucky enough to attend a Landmark Forum where a corner of that understanding was revealed to me. It changed my way of seeing, even though old habits persist.

In many ways the internet has become an opportunity to connect. While many may be using it to merely expand their personal universe by grabbing fame or notoriety, others are using it to increase their connectedness and act as a force for change. In some small way eBrainz can add its voice to increased connectedness by linking those who know to those who want to learn. My grateful thanks go out to the course providers who are coming on this journey of discovery.

Best regards
Heather Sylvawood
Happy course creation
From the Team at eBrainz


Sunday, May 22, 2011

Taking action. The time is now!

Over the last four days I have participated in an event designed to move us from cautious “wouldn’t it be nice if ...” people into shrewd internet marketers. It has been mind-blowing and life-changing.

The World Internet Summit was lead by multi-millionaires who make their money from the internet, and naturally they were doing what they do best – promoting their own products to a receptive group (we wouldn’t have been there if we hadn’t been keen to find out their secrets). They shared how they made their incomes, even logging on to their bank accounts online to show the totals they had just received for online sales using their systems. Each millionaire, however, readily admitted that without a mindset change, even the most ‘foolproof’ system is not going to make money on the internet.

So we had our mindsets challenged:

Pat Mesiti – Emerged from a brutal background to become a keynote speaker and seminar leader challenging our comfortable beliefs that keep us feeling good but stuck in ‘just managing’.

Sean Roach – Emerged from dead broke, divorced and in debt to become America’s #1 success and investment coach who mentors some of the wealthy and powerful in the world. His personal achievements using his own mentors are mind-blowing.

Roy Carter – Emerged from a serious illness and turned his life around when his doctor told him to change his life or he would die. In a matter of weeks he had created a six figure income with half the stress.

The ONE thing these men all shared with us, along with 11 other internet gurus, was that we needed a mindset change and to take action immediately.

 

So that’s what I’m doing. Thinking outside the screen, my life, my fear of being on show, my fear of being judged. And I want to take you on my trip to become an internet marketer.

If you want to know if this stuff works follow what happens – follow me on the ebrainzonline.blogspot. I’ll be moving on from there so if you’re not a follower, you won’t get to find out what happens. And join us on eBrainz.

 

Just as I gave up smoking when I finally stubbed out my last cigarette and called myself a non-smoker, I am claiming the title Internet Marketer because words are POWERFUL. This is my moment of action where I come out of the closet as an internet marketer, no excuses, and no minimising what I plan to do. Follow me, even if you don’t want to do more than anticipate my downfall! Love you all.

 

Best regards

Heather Sylvawood

 

Happy course creation

From the Team at eBrainz

www.ebrainz.net.nz

learning@ebrainz.net.nz

Phone 64-3-525-7073

Phone 64-3-337-0234

 

Sunday, May 8, 2011

Kiwis are such shy birds

Are we victims of the symbols we live by? I rather think so. Language is a powerful tool to keep us entrenched in the position we find ourselves. Think about the Kiwi. We call our sports people kiwis, and then we use a by-line that says “Kiwis CAN fly”. That implies we have been told that we can’t but we will show them. Can you imagine a citizen of USA protesting: “Eagles can fly”. They wouldn’t ever think they had to prove it. Eagles fly and they fly above everything else, while kiwis shuffle around in the undergrowth. How deeply does that unspoken language take root in our souls?

I am attending the World Internet Summit in Auckland next week. I’m attending because I have a pressing need to learn the best methods of marketing eBrainz. Marketing it involves making sure that heaps of people learn about the amazing courses we are creating on eBrainz, and ensuring the course tutors benefit from a stream of participants.

As a result of registering, I have received a steady stream of videos and audios from the World Summit Team giving lots of hints and other benefits. I keep thinking: why haven’t I told the course tutors about this opportunity? It’s such value for money - $197NZ and you can bring a friend for free (sorry I am already bringing a friend). It’s four full days of training for creating and marketing an online business. FOUR DAYS! Of course you do have to stay in Auckland for the four days ... and you have to get there. But if you’re creating your eBrainz course with the intention of benefiting from online markets then it’s a no-brainer.

Why my reluctance to tell you all about it? I think it is related to my shade of Kiwi culture. I felt shy about telling you because if you spent your money and came away unsatisfied, how would I feel? Apologetic, of course. So my natural inclination is not to share this opportunity, just in case. I’ll just shuffle away in the undergrowth and hope no one sees me.

But imagine if you came along and benefited so much your small business took off! If I don’t tell you about the Summit, you might never uncover the opportunity. Well here I am getting over my shyness and telling you. If you want to know more, email or phone me. It’s on May 19th to 22nd – not far off so you need to make decisions fast.

And about the shy Kiwi? Is it only coincidence that we took as our national symbol a bird who only comes out under cover of darkness and hunts alone? Why didn’t our nation assume the melodic Tui who sings out his heart at the beginning of every day, or the elegant white heron, or the cheeky kea? Although, come to think of it, even the kea hides his colours under his wing. Did we assume the self-effacing kiwi symbol because it best represented who we saw ourselves as – hard-working, get-on-with our lot and don’t expect too much? Or has the symbol of our nation somehow limited our thinking? Think about the mighty eagle and the national self-belief of many Americans.

Happy course creation
From the Team at eBrainz
Phone 64-3-525-7073
Phone 64-3-337-0234

Sunday, May 1, 2011

It's someone else's responsibility

Those of you who have heard the story of eBrainz will recall that it was born out of the withdrawal of New Zealand government funding for community classes. Others may not know the story so I tell it again.

Now I have a profound belief that community classes help to weave the fabric of society. People who know how, guide people who want to know to a state of knowing. Along the way new relationships are formed, success is generated and community is created. Sharing and growing knowledge is part of the glue that binds us into a community and the process helps form the networks that keep people aware of their inclusion in the scheme of things.

Many sociologists have tried to define theories of societal inclusion or exclusion and predict how this will impact on personal behaviour. The one I remember most clearly was Durkheim’s definition of anomie. This is when there is a breakdown of social norms and where norms no longer control the activities of members of society. It happens when large numbers of people feel disassociated or disconnected from any sense of community. Basically Durkheim predicted that anomie would lead to the breakdown of society.

Now I’m not going to even suggest that such a state could come about in New Zealand or most countries in the Western world. What I do propose is that anything that starts to unravel the connections within a community will have an impact on the feelings of connectedness of people to their communities. So the news of the discontinuation of funding for community classes (mainly night classes) seemed to me as the start of another unravelling thread.

“The government should do something about this,” was my first response, followed by: “I can’t make the government change its mind.”

Almost simultaneously I had another thought: “What can I do about it?”

It was some months before I received an out of the ether thought that I could do something. And that’s how eBrainz was born.

Now I am passing on the mantle, the torch, or whatever metaphor you can think of, to the skilled and knowledgeable in our society to start building on this network of learning and sharing. I want course creators to give substance to eBrainz and share their knowledge and share the story of eBrainz so that the site is able to recreate feelings of connectedness.
 
Heather
Happy course creation
From the Team at eBrainz
Phone 64-3-525-7073
Phone 64-3-337-0234